Rotman Design Challenge
A Creative Odyssey for the Bold, the Curious, and the Visionary.
What is the Rotman Design Challenge (RDC)?
Where Ambition Meets Imagination
The Rotman Design Challenge (RDC) is not just another case competition; it is a creative odyssey that transforms how tomorrow’s leaders think, collaborate, and create.
Each year, the challenge brings together top business and design schools from around the world to tackle a complex, real-world problem posed by an industry leader. But this is not about having all the answers; it is about designing better questions.
Through immersive workshops, mentorship, and collaboration, participants journey through the full arc of innovation: from discovery to design, and from insight to impact.
It is where bold ideas take shape, and curiosity finds its voice.
A Journey Like No Other…
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🌍 Global by Design
Students from leading schools across North America, Europe, and Asia converge at Rotman to collaborate across cultures and disciplines.
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🧭 Guided by Mentors
Industry experts and faculty challenge participants to stretch their thinking, refine their insights, and sharpen their storytelling.
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🛠 Designed to Learn by Doing
Hands-on workshops in need-finding, prototyping, and storytelling transform theory into tangible impact.